Here’s something else I am trying to figure out. Does it make sense for all bloggers to “gift” their words, ideas and observations? Yesterday, I read a PR blog by a gal who has been in the business for over 15 years. She is currently working for an agency.
Her blog included a series of instructions on how to approach various projects. I couldn’t help but wonder how her clients feel about paying her when she is giving advice to the world for free via her blog.
I used to think people were “holding back” when they blog or podcast about things they know very well. But, more and more, it seems I might be wrong about that.
